By Christina Ameln, CSR | Sustainability Advisor –
It all started in the 1960s when grandmother Friedel Friedrich opened a room in her home in Frankfurt Oder in East Germany to a Vietnamese exchange student. [1] Energising discussions between her son Axel and this Vietnamese boarder stimulated the wish to explore this faraway place. Axel eventually travelled to Hanoi in the 1980s to study and married a young Vietnamese Tran Thi Minh Hoa.