By Dominic Mason, Managing Director SEA, Sedgwick Richardson –
“Going green” and “eco-tourism” are familiar buzzwords of the hospitality industry. Their humble origins appeared in the form of in-room appeals to guests to reuse bathroom towels. Signs are emerging that a less cosmetic form of sustainability is being embraced by international travellers, guests and hoteliers around the world.
Sustainable inbound tourism is likely to become increasingly prevalent in Vietnam. 70% of travellers expressed their concerns about sustainability, noting that they would be more likely to book a hotel knowing it was truly eco-friendly.