This video is so on point and relevant to all markets that is had to be shared beyond!
On 28th April, 2020, Sustainable Vietnam founder and contributor Christina Ameln presented to the students of Bergh’s Communications School in Stockholm, Sweden on Sustainability and Communications. To lift-up the different ways to work on sustainability and communications, Christina reached out to her network in the not-for-profit, corporate and management consultancy/agency to answer questions on sustainability, communications and impact.
One of the videos for the Bergh’s students was the key to effective sustainability and communications according to Astrid von Schmeling, managing director of sustainability and management consultancy Purple Ivy. According to Astrid, the key is:
“Honesty. Credibility. A focus on impact. But more than anything–conveying what really matters through a future focus“.
Click to head to video – The Key to Effective Communications in Sustainability –
A additional thank you to Marie Alani, Head of Programs at Bergh’s School of Communications and to her wonderful students for their engagement.